Fixing social systems. By design.

Inzovu is a design agency founded to explore new ways to tackle and solve social problems through design.

We work with corporations, governments, non-profits and startups. We take on projects and build relationships where we believe that we have something valuable to contribute, and politely decline ones that don’t align with what we believe we can achieve. That makes us confident and humble, not picky.

Our best work comes from working with goal-oriented clients that empower us to consider the full breadth of the challenge.

Pragmatic sensibilities, international reach and diverse experience.

We are primarily based in Chicago, but collectively extend across the United States and into Europe and Africa. Team members have been the driving forces behind internationally recognized marketing and design agencies, behavior changing technology and media platforms and digital product and service companies that are changing the world. This brings the deepest, most comprehensive understanding of systems and experiences across industries and approaches to our design and innovation.

Born on a plane somewhere between London and Chicago.

Inzovu was founded by Jason Ulaszek. It was named in honor of the designers that accompanied him to Rwanda as part of a UX for Good design challenge with Aegis Trust and the Kigali Genocide Memorial. The designers were enlisted to help find an answer to turning institutions that memorialize genocide into institutions that help end it. It was the designers’ passion, love for the challenge and the intervention created, the Inzovu Curve, that sparked the idea for Inzovu.

The elephant.

Translated from Kinyarwanda, a principal language in Rwanda, Inzovu means elephant. Elephants are smart, have a complex consciousness and are emotionally intelligent. That suits us pretty well.

What We Do

Our core focus is experience design. Here’s what we’re great at:

Experience Strategy & Planning

  • Research and Customer Insights
  • Service Design
  • Brand Strategy and Identity
  • Customer Journey Mapping
  • Vision and Roadmap Development

Experience Design

  • Content Strategy and Conversation Design
  • Interaction Design and Information Architecture
  • Graphic and Visual Design
  • Prototyping and Testing
  • Website and Mobile App Development

Organizational Advancement

  • Design Team Maturity
  • Design Practitioner Skills Advancement
  • Designer Wellness and Engagement
  • Coaching and Mentorship

Training, Workshops & Events

  • Design Professionalism
  • Research Methods for Design
  • Mapping the Customer Journey
  • Persona Development
  • Research to Product Roadmap
  • Selling User Experience Design
  • Using Game Mechanics to Motivate

We want your hardest problems. We thrive on them.